SCAMPER – Spoon & Rice

Question 3
Practical assignment (problem solving) 

• You are given a teaspoon as an object. Now apply each one of the SCAMPER techniques to it and give a brief explanation of what new product comes of this and how it can be marketed.
• You have to design packaging for rice. The packaging has to be different from what is out there in the market. Apply each one of the SCAMPER techniques and do a write-up on your findings. Then choose the option that you think would work best and do a sketch of what the packaging would look like.

I use whole week just walking around and thinking about these questions.

Here are the results

SPOON:

S – Spoon made of a crystallized powder, which melts into a tasty drink. It can be used in both cold and hot water. All of the tastes contain different minerals and vitamins, which make them a healthy and attractive drink for children and adults. Colorful spoons attract children.

C – Spoon made of soft plastic material  – small children friendly. Combined with a thermometer, so parents can check temperature of their children food. Spoon changes color depends on temperature, which can be personalized.

A – Adapted a toothpick at the end of spoon.

M – Minimized spoon made of soft and sterile material. Circle with a diameter of 1,5 cm, designed to help people to put on contact lenses without using their fingers. Women do not have to worry about long fingernails anymore!

P – Spoonia – is a new instrument a size of a teaspoon, wooden with four strings. Fits easily in a regular pocket.

E – Scradle – A wooden cradle with soft feeling, will help the most grumpy kids to feel asleep.

R – Combination of two high quality metal spoons will result with a salad spoon or a tea infuser.

RICE:

S – Simple and elegant metal box.

C – Wooden bowl, which can be used as a regular bowl once it is empty.

A – A plastic tube package with a top closing of one portion measure.

M – Box made of 12 cartoon boxes. Each box is a size of one portion.

P – Beautiful, silk purse filled with the whites rice one can find. People use rice on weddings, why don’t make a special rice bag for this occasion? Purse can be personalized – different silk colors, special text can be added.

E – Eliminate cooking time. Rice already cooked and ready to eat.

R – Ecological rice in eco package made of recycled paper.

I chose The Wedding Rice, here is how I imagine it. Very simple and elegant.