Posted in Learning Activity GRA 2

Week 5 & 6 – Typography

Question 1

  1. Define the term “typography” in your own words.
    Typography is the art of arranging words and letters and their relation to each other.
  2. Write a few sentences explaining what typography is not.
    Typography is not handwriting, graffiti, lettering, carving letters into stone or wood by hand, sign-writing and building letters out of matchsticks.
  3. Find a case study on typeface development on the Internet (similar to the ones in Addendum A). Explain which medium (small format printing, large format printing, mobile devices, etc.) the font developed is best suited for and why. Keep legibility, size and style in mind.
    “The Making of Magasin” by Laura Meseguer
    Magasin designed by Laura Meseguer is based on fluid handwriting typefaces.
    This font is best suited for magazine headlines, brands and packaging. The wavy shapes and handwriting style make it difficult and rather tiring for a reader for use in long paragraphs.

Question 2

  1. Document one day of your life acting as an observer of typographic design. Produce a comprehensive diary of the typographic experience of your day from first thing in the morning to last thing at night.
  2. Keep this diary within a research folder or sketchbook. You should be prepared to use photography, photocopying and other means where necessary to evidence what you find, as well as collecting first-hand examples of typographic design.
  3. Make notes or comments to reflect on what you have collected and documented. Your notes should help you to consider what kind of design it is that you are recording. For example, a cereal packet may have some large obvious lettering / typographic device on the front of the box, but there will also be typography in the form of information design within a “nutritional information” table on the packaging. So are you looking at promotional design/branding or information design? Or are you looking at typography? Is it lettering?
  4. Choose two examples of design that you have collected that you consider to have either good or bad qualities. Try to analyse these further in terms of their typography. Can you identify the typefaces being used? Does the typography communicate successfully? If so, why? If not, why not?

Question 3

  1. Complete the exercise files that came with the Lynda video Indesign Typography. Upload them to WordPress.
  2. Use your design software to design a newspaper front page. Pay special attention to typography (size, leading, column width, etc.).
    the newspaper - week 6.jpg
  3. Use your design software to design a double-page spread (DPS) for your favourite magazine. (Look at an example of a DPS here.)
Posted in Learning Activity GRA 2

Week 4 – Sketching Techniques

  1. Define, in your own words, the printmaking terms.
  2. Find examples on the Internet to represent each of those terms. 
  3. Use your graphite, eraser, eraser putty and blending stub to sketch spheres using the following techniques: hatching and cross hatching, blending, rendering, squiggly lines and cross contour lines. (Please scan your sketches and upload them to your blog.)
  4. Watch the prescribed Adobe Illustrator video on and complete the exercise files.
  5. Find a poem that inspires you. Follow the exercise in the lesson above and illustrate your poem.

Continue reading “Week 4 – Sketching Techniques”

Posted in Learning Activity GRA 2

Week 3 – Graphic Design History

Question 1

1.1.Define, in your own words, the Bauhaus, De Stijl and Swiss  

1.2. For each of these movements: find examples from their eras,
     as well as current designs that are influenced by these styles.    
     Explain in your own words how these designs were inspired by 
     the movements. 

the Bauhaus
was an art school. It was a combination of arts and crafts with fine art. Its idea was that designed things could be simple, functional and at the same time has a note of individuality. Continue reading “Week 3 – Graphic Design History”

Posted in Learning Activity GRA 2

Week 2 – Gestalt Theory

Define the Gestalt Theory in your own words.

Gestalt Theory says that a group of elements makes a bigger picture with a different meaning.

Page through a magazine or newspaper or browse the Internet and find a different logo for each of the Gestalt principles. Explain in your own words, which logos are showing which principles, motivate your answer.  Continue reading “Week 2 – Gestalt Theory”

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Important Dates GRA 2

Mandatory Assignment:
00 – Design Journey  – Start Date: 3 January 2017 Due Date: 9 January 2017
 01 – Graphic Design 3 – Start Date:  9 January 2017  Due Date: 24 February 2017
02 – Strategic Design – Start Date: 13 March 2017  Due Date: 31 March 2017
03 – Photography 3 – Start Date: 27 February 2017  Due Date: 10 March 2017
04 – Graphic Design 4 – Start Date: 4 September 2017 Due Date: 20 October 2017
05 – Photography 4 – Start Date: 15 May 2017 Due Date: 26 May 2017
06 – Motion Design – Start Date: 29 May 2017 Due Date:  1 September 2017

Semester Project 3 – Start Date: 2o March 2017 Due Date: 5 May 2017
Portfolio 3 – Start Date: 20 March 2017 Due Date: 12 May 2017

Portfolio 4  – Start Date: 25 September 2017 Due Date: 15 December 2017
Project Exam 4  – Start Date: 25 September 2017 Due Date: 8 December 2017
Project Description & Schedule – Due Date: 13 October 2017

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Module Summaries – 3rd. Semester

Graphic Design 3 (FM2GD3111)

Module summary: This module focuses on both esthetics, technical aspects and history within the design process, and communication processes towards different media styles for layout. The goal is to see the students work in a broader context, and give the students analytical skills to both practical and technical work. The combination of color and typography is more complex regarding print.


Continue reading “Module Summaries – 3rd. Semester”

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Mandatory Assignment 00 – Design Journey


For this activity your goal is to create a spacious, full-color, visualization of the Graphic Design course structure. The level of detail, and structure, is up to each student.
The point of creating this infographic is for you as a budding designer to reflect on you current skill level and where you want to be heading.
It is possible for you to use any type of tools to create this visualization – even 3D software.

Continue reading “Mandatory Assignment 00 – Design Journey”

Posted in Learning Activity GRA 1

Week 31 – Customise a WordPress Site

Take your theme that you have installed on your hosting account and customise it as per this module. Then I want you to find some WordPress hacks that you can use to customise your website even further. The main thing with this project is to not just do things for the sake of doing them. I would like you to explain the tweaks that you have made and your reasoning for adding certain features. Please upload a Word doc along with your assignment, so that I can see why you’ve made certain decisions.

Continue reading “Week 31 – Customise a WordPress Site”